Case Study: How BeTopSEO Helped a Leading Skin & Hair Clinic in Hyderabad Achieve 10X Organic Growth
Discover how BeTopSEO helped a top dermatology and aesthetic clinic in Hyderabad achieve 10X organic traffic growth, higher Google Map rankings, and 4x more patient bookings.
Through Entity SEO, Local SEO, Answer Engine Optimization (AEO), and Generative Engine Optimization (GEO), we positioned the clinic as one of the most trusted skin, hair, and aesthetic care providers in India.
Learn how our proven SEO strategies can bring similar results to your clinic or healthcare business.
Challenges
Low visibility for location-based searches like “skin clinic in Hyderabad” and “best dermatologist near me”.
High competition from established clinics in Hitech City, Kondapur, and Gachibowli.
Limited presence in Google Maps and local pack results.
Low traffic from organic channels compared to paid ads.
Weak content structure and lack of Entity SEO optimization.
Our SEO Strategy
At BeTopSEO, we implemented a comprehensive SEO plan focusing on semantic relevance, entity optimization, and emerging search technologies:
1. Advanced Keyword & Entity Research
By doing in depth keyword research identified high-intent queries like skin clinic in Hyderabad, hair transplant India, laser hair removal Hyderabad.
Built entity maps connecting dermatology, aesthetics, and treatments to strengthen topical authority.
2. On-Page & Semantic SEO
With advanced on page SEO strategies Optimized meta titles, descriptions, H1–H3 tags, Alt tags with semantic keywords.
Built topic clusters (skin, hair, body, anti-aging).
Implemented structured data (LocalBusiness, FAQ, and MedicalEntity schema).
3. Local SEO Enhancements
Optimized Google Business Profile for multiple clinic branches in Hyderabad.
Strengthened NAP consistency across healthcare directories.
Boosted visibility in Google Maps “3-Pack” rankings.
4. Content Marketing & Thought Leadership
Published educational blogs and FAQs targeting long-tail queries.
Used Answer Engine Optimization (AEO) to structure content in Q&A format for AI-driven results (Google’s AI Overviews, Bing Copilot, Perplexity).
Developed content ready for featured snippets, People Also Ask (PAA), and AI-generated summaries.
5. AI SEO (Generative Engine Optimization – GEO)
Crafted content with conversational, intent-focused answers to increase visibility in AI-powered search engines (Google’s SGE, ChatGPT, Gemini, Bing Copilot).
Optimized headings, schema, and FAQs so the clinic’s treatments appear in AI answer boxes for searches like “best acne scar removal in Hyderabad” or “cost of hair transplant in India”.
6. Technical SEO Fixes
Improved Core Web Vitals for faster loading and mobile-first experience.
Fixed crawling/indexation issues.
Implemented secure hosting with HTTPS.
Results Achieved in 6 Months
| Metrics | Before | After |
|---|---|---|
| Monthly Organic Visitors | 600 | 8,000+ |
| Keywords on Page #1 (Hyderabad) | 10 | 120+ |
| Google Map Calls & Directions | 100/month | 1,500+/month |
| Appointment Bookings | Low | 4x Growth |
| Domain Authority | 9 | 28 |
Real Impact
Highlights:
Ranked #1 for “best skin clinic in Hyderabad” and “hair transplant Hyderabad”.
Achieved featured snippets for multiple skin treatment keywords.
Increased clinic’s Google reviews visibility, boosting trust & conversions.
What the Client Said
“Thanks to BeTopSEO, our clinic now ranks among the top skin and hair treatment providers in Hyderabad. We started getting more appointment bookings every week, especially for high-demand treatments like acne scar removal, hair transplant, and laser hair removal. The best part – we didn’t have to worry about the technical side. Their team handled everything with a clear strategy and consistent results.”
Final Result: Business Growth Through Smart SEO
For any local or multi-location healthcare business – whether it’s a dermatology clinic, dental practice, or cosmetic surgery center – being found online is no longer optional, it’s essential.
Our SEO campaign delivered:
10X organic traffic growth in 6 months.
#1 rankings for “best skin clinic in Hyderabad” and “hair transplant Hyderabad”.
4X more online appointment bookings.
Higher visibility in Google Maps and AI-driven search results (AEO & GEO).
At BeTopSEO, we simplify SEO so you don’t have to worry about algorithms or technical jargon – we focus on real growth and patient acquisition.
FAQs for “Dermatology & Skin Clinic SEO Hyderabad – Case Study”
SEO ensures your clinic appears on Google when people search for services like acne scar removal, laser treatments, or hair transplants, bringing more qualified leads.
Most clinics see visible improvements in 3–6 months, with steady growth in traffic, rankings, and patient bookings.
Yes! With Local SEO optimization, your clinic can appear in Google Maps 3-Pack results, driving more calls, directions, and walk-ins.
Traditional SEO helps rank in Google search. AEO (Answer Engine Optimization) and GEO (Generative Engine Optimization) help your clinic appear in AI-powered search results like Google AI Overviews, Bing Copilot, and ChatGPT.
Yes – healthcare is competitive. Continuous SEO keeps your clinic visible, outranks competitors, and ensures long-term patient growth.
Ready to Get More Customers from Google?
Let BeTopSEO Help You Rank Higher, Get More Leads & Grow Faster. Book Your Free SEO Consultation Today!
